Partner Marketing Manager

The role

This is a newly created position within the partner ecosystem, which the company treats as a major lever for global revenue. The person will shape joint marketing with outside partners and coordinate closely with partnerships, product marketing, and regional sales. The role can sit in San Francisco or New York City and follows an in-office schedule on three set weekdays.

What you would do

• Define the co-marketing approach for resellers, service providers, and strategic technology and AI allies
• Run joint programs such as webinars, white papers, customer stories, and virtual events aimed at partner-sourced and partner-assisted deals
• Create enablement materials like sales decks, summary sheets, and competitive positioning guides for outside sellers
• Establish the funding workflow for partner marketing development funds, covering requests, ranking, budget splits, and sign-offs
• Direct spend toward the activities with the strongest returns
• Measure outcomes through CRM and analytics, linking programs to pipeline and revenue

What they asked for

• Has built partner or channel marketing programs from nothing into a repeatable process, with concrete results to show
• Can turn product capabilities into clear partner messaging that holds up across formats
• Comfortable with revenue attribution, CRM processes, and reporting rigorous enough for finance scrutiny
• Works across Partnerships, Product Marketing, and Sales and makes sound calls on priorities and tradeoffs
• Uses AI tools routinely to plan, write, analyze, and check work while keeping quality high