Stripe

AEO/GEO Marketing Manager

Lead emerging AI search channel strategy and optimization at Stripe to drive user acquisition.

Captured June 2026Still open as of Oct 11, 2026 ↗

The role

This role focuses on establishing and scaling Stripe's presence in generative and answer engine optimization channels like ChatGPT and Perplexity. The marketing manager will develop comprehensive strategies to improve performance across these emerging platforms while collaborating with growth, content, engineering, and analytics teams to integrate AI capabilities into existing SEO programs.

What you would do

  • Grow user acquisition through answer engine optimization and generative engine optimization channels
  • Optimize Stripe's website infrastructure to enable efficient AI agent interaction and user actions
  • Develop and execute roadmaps of experiments to enhance AEO channel performance
  • Integrate AI capabilities to improve SEO and AEO program efficiency and effectiveness
  • Deliver regular performance reports and identify growth opportunities to stakeholders
  • Lead cross-functional initiatives with growth marketing, content, engineering, and analytics partners

What they asked for

  • Minimum five years creating and executing SEO strategies with recent focus on AEO and GEO
  • Strong understanding of traditional search engines and AI platforms including ChatGPT, Gemini, Perplexity
  • Technical expertise in making websites compatible with search and answer engines
  • Ability to translate data into actionable insights driving measurable business growth
  • Understanding of user intent to prioritize high-impact initiatives
  • Self-directed problem-solver capable of independent initiative and high agency
  • Experience independently leading roadmap development across multiple cross-functional stakeholders
  • Meticulous attention to detail and precision in execution
  • Strong written and verbal communication and presentation abilities
  • Proficiency with Google Drive suite, Excel, Looker, Tableau, Google Analytics, reporting tools
  • Professional English language proficiency

Nice to have

  • Proficiency in natural language processing, vector search, and retrieval-augmented generation
  • In-house B2B SEO and AEO experience
  • B2B SaaS industry background
  • Experience in payments, billing, accounting, tax, startup, or fintech sectors
  • SQL proficiency and data gathering capabilities
  • Bachelor's degree or equivalent relevant experience
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