Consumer Marketing Manager, East Africa

The role

This position sits within the Markets and Subscriber Growth group and focuses on expanding the platform's footprint in emerging, fast-growing regions. The person will build locally tuned campaigns for East Africa and some neighboring African markets, working alongside global and regional colleagues. It is offered as a long-term contract through an outside staffing partner.

What you would do

• Run consumer campaigns across East Africa and support cultural campaigns in other sub-Saharan markets
• Coordinate work from strategy through delivery with music, partnerships, media, analytics, and creative teams
• Mine on-platform and off-platform data to spot audience patterns and growth opportunities
• Write creative and media briefs for internal teams and outside agencies
• Plan initiatives that grow sign-ups, listening activity, and retention for free and paid users
• Find and activate local partners, creators, agencies, and cultural moments that lift brand recognition
• Review campaign results and turn them into recommendations for future programs
• Reshape global initiatives so they land with local audiences

What they asked for

• At least four years in consumer, brand, or campaign work within East Africa
• Prior experience across several sub-Saharan markets or regional programs
• Background in brand strategy, consumer research, digital marketing, media, or project coordination
• Track record shipping campaigns in digital, consumer goods, retail, entertainment, or tech companies
• Ability to turn cultural and consumer insight into concrete marketing plans
• Comfortable using data to judge results and improve performance
• Able to juggle several priorities while keeping detail and quality high
• Collaborative, solutions-minded, and at ease in fast-changing settings