Demand & Campaigns Lead, EMEA

The role

This is a senior leadership position heading regional marketing for Notion across EMEA, covering digital, demand, content, and campaign work. The role sits at the point where regional storytelling is turned into pipeline and revenue, and the leader owns the full system that carries those stories into each market.

What you would do

• Coach and grow a mixed group of digital, demand, content, and campaign marketers, and shape a culture that values quality and pace.
• Create narrative frameworks anchored in real customer pain points, use cases, and measurable results.
• Produce reusable content kits, including stories, templates, talk tracks, and proof points, that work across channels and countries.
• Run the regional demand engine for both self-serve and sales-assisted buyers using repeatable, measurable programs.
• Direct content and toolkit delivery for product launches and major regional campaigns, keeping plans and timelines in sync.
• Equip the wider regional marketing group, working with country, storytelling, sales, and product marketing peers for consistent messaging.
• Introduce AI-assisted methods that speed up research, drafting, translation, and asset updates without losing accuracy.
• Analyze funnel and customer signals to refine programs, report on performance, and push for change when results fall short.

What they asked for

• 12+ years in B2B marketing, including substantial ownership of narrative and demand work in fast-growing or enterprise software.
• Track record building and developing multi-disciplinary marketing teams, including hiring for craft.
• Strong skill writing messaging frameworks and building scalable toolkits, and coaching others to do the same.
• Hands-on experience running paid, email, webinar, and outbound programs with solid funnel and revenue attribution knowledge.
• Daily use of AI tools and the ability to design team workflows around them.
• Experience running multi-market programs across EMEA with an understanding of localization and regional cultural differences.
• Ability to influence global and regional stakeholders without relying on formal authority.

Nice to have

• Familiarity with Notion as a business user and its value to organizations.
• Working-level proficiency in French or German.
• Experience with freemium business models.