Growth Marketing Manager

The role

This individual contributor role sits within the Voyage AI business and focuses on moving developers through every stage of their experience, from first discovery to deeper product use and expansion. The person blends product-led growth tactics with lifecycle messaging and marketing aimed at technical builders, coordinating with several internal groups to decide what to test and launch.

What you would do

• Work with product leads to find places in the user journey where adoption and repeat usage can improve
• Plan and run tests on audiences, messages, channels, and in-product experiences to find scalable wins
• Build and carry out growth initiatives end to end, from idea through launch and ongoing tuning
• Develop educational and promotional content that supports each lifecycle stage
• Study product, market, and customer data to surface new growth levers or weak spots
• Scout emerging channels that could speed up growth and increase customer workload
• Track funnel and adoption metrics and measure what each initiative actually moved
• Align messaging with product marketing and the product team around upcoming releases and launch windows

What they asked for

• At least five years of growth marketing experience in B2B or developer-facing businesses, especially around product-led growth, feature uptake, or lifecycle work
• Track record designing cross-sell and upsell programs that tailor messaging to grow usage across a product line
• Solid grasp of marketing to developers or other technical audiences
• Working familiarity with the AI and LLM landscape, including how builders use models, APIs, and retrieval systems, and a knack for picking up new technical topics quickly
• Comfort with ambiguity, strong prioritization under pressure, and a habit of making decisions from data
• Clear writing and the ability to shape campaign themes and narratives into finished programs

Nice to have

• Hands-on familiarity with product-led growth metrics and KPI frameworks