Figma

Customer Marketing Manager

Leads customer and partner storytelling for Figma's Story Studio, bridging editorial strategy with program operations and vendor management across the company.

The role

This role sits in Story Studio, a cross-functional storytelling group inside Figma's marketing organization that connects product narratives, customer stories, and brand campaigns. The manager owns how customer and partner voices are developed and distributed, supporting Product, Editorial, Growth, and Sales through major launches and business moments. The position is based at a US hub or fully remote within the United States.

What you would do

  • Set content direction for customer and partner stories, writing briefs and refining drafts to uphold quality and brand tone
  • Identify and develop stories tied to AI, enterprise, platform, and public-company priorities, weighing business impact
  • Run AI-assisted processes for sourcing, drafting, and distribution while keeping output quality consistent at scale
  • Act as the go-to resource for customer storytelling, anticipating needs across several internal teams
  • Build repeatable systems for request intake, prioritization, and production; oversee vendors and their budgets

What they asked for

  • Eight or more years in content marketing, narrative work, or content program management within SaaS or technology
  • Strong editorial judgment to spot compelling narratives and guide others' writing with precision
  • Practical familiarity with Figma and with design and development processes, including AI tooling
  • Proven ability to manage content operations from request intake through production and distribution
  • Self-starting mindset with a drive to take initiative and raise standards across the team

Nice to have

  • Alignment with Figma's value of growing through learning, since candidates whose background only partly matches are encouraged to apply
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