Figma

Content Strategist, Product

Writer role crafting narratives and case studies that explain how product design and development get done, sitting within the Story Studio content team.

The role

This position sits on the Story Studio team within marketing and focuses on turning product design and engineering work into stories for builders. The person will research, interview, and write across formats, working closely with product teams and the wider marketing group. It can be based in a US hub or worked remotely within the United States.

What you would do

  • Produce content that explains how product design and build processes and reasoning work
  • Write feature narratives centered on design choices and the user problems they address
  • Conduct interviews with designers, researchers, and PMs and shape their insights into accessible pieces
  • Publish thought leadership on design trends and tools by staying active in the design community
  • Build detailed case studies showcasing standout design and product work
  • Work with product teams to record and share how they operate
  • Keep a consistent, genuine design voice across all content channels
  • Fold these stories into the broader content plan alongside marketing colleagues

What they asked for

  • Five or more years creating content about product design, product development, or technology
  • Substantial portfolio of design-oriented articles, case studies, or interviews
  • Working knowledge of design methods, vocabulary, culture, and tooling, including Figma
  • Experience interviewing designers and technical people and fluency with design workflows
  • Sharp editorial instincts and a recognizable writing style, plus engagement with design community discussions

Nice to have

  • Past work as a product designer, PM, or in an adjacent design role
  • Familiarity with front-end development ideas
  • Multimedia production experience such as podcasts or video
  • Hands-on skill with design software like Figma or Adobe Creative Suite
  • Background producing educational design content
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