Senior Product Design Manager, Growth

The role

This manager owns the earliest stretch of the consumer experience, covering search-driven discovery, account creation, first-run education, and re-engagement alerts. The role reports into product design leadership and runs a group of designers working across acquisition, activation, and retention.

What you would do

• Grow and lead a group of product designers focused on acquisition, activation, and re-engagement
• Drive strategy through persuasive narrative and vision efforts that frame hard problems as product bets with staged experiments
• Weigh growth speed against user benefit and craft quality so launches stay effective and responsible
• Set a high bar for visual polish and build small moments of delight while protecting user control and trust
• Work alongside product, engineering, and data science leaders to agree on direction and delivery
• Promote evidence-based design by blending research, analytics, and product thinking across the team

What they asked for

• 10+ years designing at scale for consumer digital products, ideally in growth, onboarding, or lifecycle work
• 4+ years managing design teams of at least four people with a record of developing talent
• Skill at distilling messy problems into clear, compelling product direction
• Hands-on experience with acquisition, activation, or lifecycle design and how early moments affect retention
• Able to influence peers and senior executives toward decisions and better execution
• Empathetic leadership that supports direct reports while pushing for strong results
• Comfortable making tradeoffs under ambiguity between business targets and user value
• Working knowledge of AI-assisted design tools and the judgment to know when outputs need human refinement

Nice to have

• Regular use of Discord or gaming background
• Familiarity with growth experimentation methods and data-led iteration
• Understanding of how products gain users through notifications, search optimization, onboarding, and sharing loops
• Background in behavioral science, habit formation, or motivation