Field Marketing Manager

The role

This is a founding individual-contributor role covering Japan, translating the global go-to-market strategy into local programs. The person sits between corporate marketing and regional sales, shaping account priorities and running high-touch initiatives aimed at major enterprise customers.

What you would do

• Create a region-specific plan that targets the biggest enterprise accounts and is grounded in data
• Own the regional pipeline goal and drive it through executive dinners, roundtables, speaking circuits, trade shows, and targeted account campaigns
• Develop unconventional event and digital formats across in-person, virtual, and emerging channels
• Relay the company's broader mission and narrative to customers while coordinating with corporate marketing on messaging
• Lead planning sessions with regional sales, supply account-level insights, and review pipeline trends
• Handle every stage of each program, from concept and promotion through vendors, on-site delivery, and follow-up
• Manage the regional budget and measure spend against the pipeline it creates
• Feed field intelligence on messaging response and competitor moves back to corporate marketing

What they asked for

• Five or more years in field or revenue marketing at B2B SaaS companies
• Experience selling into technical and security executives such as CTOs, VPs of Engineering, and CISOs
• Revenue-oriented mindset comfortable being measured against a pipeline target
• Proven ability to build a program from scratch and refine it using performance data
• Strong written and verbal communication for executive outreach and business reviews
• Fluent in both English and Japanese