Cloudflare

Marketing Strategy and Operations Lead

Senior strategic operator who will shape marketing priorities, run planning and business cadences, and co-own budget decisions for the CMO's organization.

The role

This lead role works as a close advisor to the Chief Marketing Officer and runs the operating framework for the entire marketing function. It sits at the intersection of strategy, planning, finance, and cross-team go-to-market alignment, and includes guiding the organization through a shift toward AI-enabled working methods.

What you would do

  • Act as a core member of marketing leadership, shaping priorities and bringing structured thinking to the hardest decisions.
  • Turn the CMO's direction into a coherent organizational strategy, with options and recommendations on where to invest.
  • Build and maintain the cadence and processes that keep marketing decisions timely and alignment built in.
  • Lead annual and quarterly planning and goal-setting, converting strategy into measurable team targets.
  • Co-manage marketing budget and headcount with Finance, producing integrated resource plans and investment tradeoff guidance.
  • Lead the adoption of AI across marketing workflows to improve speed, leverage, and creativity.
  • Drive cross-functional initiatives from concept through execution, including standing up new operating models.
  • Partner with Revenue Ops, Sales, Product, and Strategy to keep go-to-market systems aligned.
  • Define metrics, reporting rhythms, and executive narratives that track progress against business goals.

What they asked for

  • 10+ years in strategy, chief-of-staff, consulting, or marketing/GTM operations, ideally at scaled B2B enterprise SaaS companies.
  • Hands-on fluency with modern AI tools applied to operating workflows.
  • Working knowledge of AI agents and how to orchestrate them across an organization.
  • Solid grasp of B2B demand generation, campaigns, events, lifecycle programs, and pipeline measurement.
  • Strong financial judgment for budgets, forecasts, headcount, and investment tradeoffs.
  • Advanced program management, able to handle detail and summarize for executives.
  • Track record leading organizational change and guiding teams to new ways of working.
  • First-principles problem solver who can break down processes and decide what to automate versus keep human.
  • Ability to connect cross-functional dependencies and broader business implications.
  • Excellent written and verbal communication for executives and diverse stakeholders.
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